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Miso Robotics & Fast Food

Miso Robotics wants to automate burger flipping

By
Fawzi Ammache
January 28, 2022

Miso Robotics wants to automate fast food

If you thought fast food was already fast enough, Miso Robotics thinks differently.

The startup, founded in 2016 in California, wants to bring automation to fast food restaurants. Miso’s first invention was Flippy, a burger-flipping robot, which made headlines in 2020 when White Castle introduced it in one of its Chicago locations (CNN).

The company recently announced Flippy 2 with more advanced features and faster processing times that can rival Spongebob’s burger-stacking abilities.

Miso Robotics, at a glance:

  • Partnerships: secured partnerships with some big brands in the US including White Castle and Inspire Brands, which owns Arby’s, Baskin-Robbins, Buffalo Wild Wing, and Dunkin’ Donuts.
  • Funding: raised a total of $40 million through equity crowdfunding, aka raising money from the public and not venture capital firms.
  • Business model: Miso doesn’t sell its robots or software, it charges restaurants a monthly fee to install and operate their automation solutions while getting 24/7 maintenance and live support. This model is called “Robots-as-a-Service” and the goal is to minimize upfront costs to restaurants and give them the flexibility to cancel at any time.

Miso’s automation roster

Since it was founded, Miso has developed three major products:

🍔 FLIPPY 2: The versatile kitchen assistant

Unlike what the name suggests, Flippy 2 can do more than just flip burgers.

  • What it can cook: burgers, chicken tenders, wings, fish fillets, french fries, onion rings, and any other fried comfort food your heart desires.
  • Cost: starts at $3,000/month
  • Features: Flippy 2 has automatic dispensers to cook high-volume foods like french fries. It also has AutoBins that can identify the type of food (like onion rings or chicken tenders) and cook it accordingly.

🥤 SIPPY: The automatic beverage dispenser

(Source: Miso Robotics)

The picture doesn’t do this machine justice, so watch this 50-second video to see how Sippy works.

It automates the whole process of filling out everyone’s drinks as soon as orders are received: cups are dropped into the cup holders, the conveyor belt moves them around, they get filled, and then get sealed.

  • What it does: it links to a restaurant’s point of sale (POS) system and automates the whole process of filling out people’s drinks as orders are received.
  • Cost: TBD. Sippy is set to be released in 2022.
  • Features: accommodates different cup sizes, smartly groups cups by order, and precisely dispenses ice and liquids.

🤌 COOKRIGHT: AI-powered vision and sensor system for the grill

(Source: Miso Robotics)

CookRight is a software system and not a robot.

It incorporates machine learning, sensors, and computer vision to help cooks while they’re grilling. CookRight is the same software that powers Flippy’s abilities, but is a cheaper alternative if restaurants can’t afford or don’t want the full robot.

  • What it can help cook: burgers, chicken, fish, steak, sausage, hot dogs
  • Cost: TBD. CookRight is set to be released in 2022.
  • Features: food recognition (with 96% accuracy), cook time tracking, alerts kitchen staff when flipping needs to occur or if cooking is done
The beauty of CookRight and its machine learning capabilities is that it can literally learn how to identify any item placed on a grill and know how long it needs to be cooked, moved or flipped in real-time.

– Buck Jordan, President and Chairman of Miso Robotics

Final thoughts

Miso Robotics’ tech is impressive and is targeted at the highly-repetitive tasks that fast food employees are currently responsible for. While these automation solutions are meant to assist humans and not replace them, some jobs will be at risk.

We’re still far from fully-autonomous kitchens that don’t need human employees but it’s important to identify these problems sooner rather than later. The nature and amount of jobs in the fast food industry are changing.

Some fast food restaurants want to upskill their employees to take on more important roles. Last week, Taco Bell announced it’s launching a business school (in partnership with the University of Louisville) to teach employees how to be franchise owners through a 6-week training program.

Some other restaurants will cut these jobs to save money and spare people from “undesirable” jobs that they don’t want. While that’s true to some extent, these jobs can be a temporary solution for people trying to make ends meet or those who need a part-time job while they’re in school. What makes these jobs really “undesirable” are the low wages and bad working conditions.

Fawzi Ammache
Founder, Year 2049

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